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WooCommerce: Top Wishlist Plugins (Screenshots + Features)

1% is a relatively average ecommerce sales conversion rate. In other words, every 100 website visitors, 99 are not going to purchase anything from your shop – and maybe never will.

Increasing that conversion rate is everyone’s dream. Yet, CRO (Conversion Rate Optimization) is one of the toughest sections of ecommerce marketing. Given the same amount of traffic, how can you convert more sales?

Well, adding a wishlist functionality to WooCommerce is what I consider a vital CRO test. It might or might not work for your specific business (that’s why CRO is tough, no business is born equal), but it’s worth a 12 months trial at least. The good news is that there are great, free, reliable WooCommerce Wishlist plugins available (as well as premium of course), so this is a no-brainer really.

If you never heard of wishlists before, remember those 99 users who had no intention of buying anything on your shop right now? Well, the point I’m trying to make is that they might like to “save” a few products in a wishlist and come back later (even after months) to add those product to cart and complete the checkout.

This is very simple. You’re basically helping users with a functionality not many WooCommerce shops provide. You’re giving those 99 people at least one reason to come back to your store at a later date and – as we will see later – you can even give them magic powers such as sharing their wishlists with friends and using them publicly or privately.

Ok, let’s get started. What are the most reliable “Wishlist” plugins for WooCommerce?

WooCommerce: How to Sell ANYTHING with WordPress (WP Dublin 2018)

I had the pleasure to speak at the Dublin WordPress Meetup in March 2018. The presentation title was “How to Sell A-N-Y-T-H-I-N-G with WordPress + WooCommerce”, aimed at both beginners and more advanced designers.

Some of those who are only starting with WordPress didn’t know you can transform ANY WordPress install into an Ecommerce website in a matter of minutes.

Those who are pretty familiar with it, on the other end, they’re maybe entrepreneurs who want to set up a Marketplace, a Membership site, a Classified Ads platform or implement some of those Ecommerce features only Amazon and Ebay seem to be able to code with their million dollar budgets. Continue reading WooCommerce: How to Sell ANYTHING with WordPress (WP Dublin 2018)

WooCommerce: Multi-Vendor / Marketplace Solutions

Building the next Amazon is everyone’s dream.

Allowing sellers to use your online platform to reach wider audiences without holding stock, investing in shipping and warehousing and – let’s be honest – with a few dollars budget… is actually possible in WooCommerce.

The WooCommerce Multi-Vendor/Marketplace scenarios are many – not a surprise. And sometimes, a plugin is all you need to build an Etsy-alike website. Not bad for a small investment – you can focus on the marketing while the WooCommerce plugin does the rest.

However, building a full website, no matter its project specifications, is never easy. Many WooCommerce and ecommerce entrepreneurs underestimate how much work, caution, attention, patience and money are needed to develop an online marketplace.

Nothing is free – if something looks doable with a $79 plugin you also need to consider the cost of time, outsourcing, marketing and third parties (such as picking a reliable hosting).

Anyway, today we’ll take a look at some of the best plugins for turning a WooCommerce website into a multi-vendor marketplace, as well as a simple PHP snippet that might just be enough for you. Enjoy!

WooCommerce: How to Create a Custom Product Type

Ever wondered how you could add a new product type to WooCommerce admin (on top of the default Simple, Variable, Grouped and External)?

Well, while I was coding this for a client I found a lot of literature online – but nothing really worked for the latest WooCommerce release.

So, here’s the working fix!

WooCommerce: Add Custom Field to Product Variations

Adding and displaying custom fields on WooCommerce products is quite simple. For example, you can add a “RRP/MSRP” field to a product, or maybe use ACF and display its value on the single product page.

Easy, yes. Unfortunately, the above only applies to “simple” products without variations (or the parent product if it’s a variable product). So the question is: how do we add, save and display a custom field for each single variation?

WooCommerce: How do You Sell Gift Cards / Vouchers?

Let’s be honest – if you run a B2C WooCommerce store and you don’t currently sell gift cards, this is the right time to get started.

If you do a quick Google search about “Gift Card Statistics”, you will probably notice a huge trend: gift card sales are on the rise (we’re talking billions), as well as the percentage of customers spending more money than the redeemed amount.

The good news is – you can enable gift cards with a simple click of a button or, alternatively, purchase a premium plugin to get a more efficient, automated, integrated system.

Either way, there is really no excuse: you should start selling gift cards (or “vouchers”) from today, or at least test it away. Sometimes – trust me – ecommerce marketing is pretty simple: see what works (specifically on Amazon and Alibaba), and copy it.

In this post we will analyze different solutions. We’ll see how to use a simple coupon code (oh yes, you can do that), as well as taking a look at the best free and paid plugins out there.

WooCommerce: How to Get Customers to Request a Quote?

Not all WooCommerce websites are born equal. Sometimes a price and an add to cart button are just not enough.

B2B platforms, wholesalers and high-ticket businesses are usually quite flexible with their pricing and might need to give customers the freedom to request a quote.

Correct, WooCommerce can be used as a quoting engine as opposed to a standard ecommerce website (or both can be enabled at the same time if there are two different audiences).

As usual, there are different solutions. In this article, we’ll see how to use a simple code snippet to show a contact form on the single product page, we’ll see which free plugins are available on WordPress.org and – of course – we will also take a look at more advanced, premium extensions.

Either way, the beauty about WooCommerce is that with the click of a button you can customize the way it behaves!

Storefront Theme: How to Install and Configure It

Storefront is one of the most flexible and extensible theme when it comes to launching a WooCommerce store using WordPress.

Due to its clean code architecture it became hugely popular among users and currently more than 100,000 online stores uses Storefront as their WordPress theme.

WooCommerce: “Is This a Gift?” Checkbox @ Single Product Page

A client of mine asked me to code a checkbox on the single product page called “Is this a gift?”. They noticed that their customers who want to gift the product to a friend get confused with the “Shipping to a different address” form in the WooCommerce checkout.

So, what about renaming “Shipping to a different address” into “Who is this gift for?” if a “gift” is in the cart? Well, this snippet does just that and you can adapt it / customize it to your specific case. Continue reading WooCommerce: “Is This a Gift?” Checkbox @ Single Product Page

WooCommerce: How to Display Variations with Color / Size Buttons?

Displaying product pages nicely is the entrepreneur’s dream.

Good UX means a much higher probability the interested customer is going to add to cart and complete the checkout.

However, WooCommerce variable products come with annoying dropdowns for each attribute (color, size, style, etc. depending on what options you have set up). And as you’ve already got a hint of my personal opinion, dropdowns are UX-killers.

Today, we take a look at handy plugins you can use to display product options (variations) in a user-friendly way. I’ve used these on many websites and they’re pretty reliable. As usual, it’s just the click of a button!

WooCommerce: Turn Checkout Field Into a Drop-down

Talking about UX optimization, the WooCommerce checkout is where you should focus most of your time. Shopping cart abandonment is a huge issue – think about hidden charges, lack of payment methods, checkout bugs and, also, too many checkout fields to fill out manually.

Today, we will see how to turn a checkout text field into a select dropdown. Why not let customers pick from a list instead of typing in? Enjoy!

WooCommerce: Display YITH Wishlist Buttons @ Shop Page

This week’s snippet is about one of the most popular WooCommerce plugins on the WordPress repository: YITH WooCommerce Wishlist developed by YITHEMES.

With over 500,000+ active installations, you can probably understand why this is extremely on demand. Having a “wishlist” on your WooCommerce website is a great idea: customers can save their desired products and get back later to complete the purchase.

One of the most requested customizations of such plugin is to display the wishlist buttons on the shop (also called product archive or product loop) pages, under each product’s add to cart button. And the fix is extremely simple! Continue reading WooCommerce: Display YITH Wishlist Buttons @ Shop Page

WooCommerce: How to Edit Product Prices in Bulk?

I’m pretty sure that during one of those Black Friday sales all you wanted to do was to apply a bulk discount to your WooCommerce products without having to generate a coupon code.

Let’s not forget that despite coupons are trackable and you can assess your marketing efforts with their usage statistics, requiring the user to take one additional step at checkout (entering the correct coupon code) reduces your sales conversion rate (the same applies with useless checkout fields by the way – less work to do, higher conversion rate).

In today’s post, we’ll see what are the 3 options I recommend in order to apply bulk store discounts. It pretty much depends on your product types (simple vs variable for example) and whether you want to do this via the settings or with a little bit of PHP.

WooCommerce: How To Become an Advanced Developer?

Well, get ready for a 2,700+ words article: becoming a WooCommerce expert won’t take you just a couple of days.

A few months won’t be enough either.

If you want to join that very small group of advanced freelancers and agencies that exclusively work with WooCommerce clients and charge top dollar, if you want to become a WooCommerce authority and build a successful career, if you want clients to come to you as opposed to you chasing them, well – you need to digest and assimilate what I’m about to tell you.

In this (long) article I will help you understand what is advanced WooCommerce, and then break this down into 5 simple steps.

Five makes-a-lot-of-sense steps you should follow in order to complete your journey.

So, want to become a WooCommerce ninja? A WooCommerce wrangler? A WooCommerce guru?

Well, despite I dislike all those ninja-like “terms”, let me tell you a thing or two. Then, join me in the comments and let’s keep the conversation going.

WooCommerce: Assign Free Shipping to a Single Product

Believe it or not, the answer to this very frequent question is inside the WooCommerce settings… so don’t worry too much about coding if you’re not a developer or purchasing yet another premium WooCommerce plugin!

From the WooCommerce shipping rates, you can select “Free Shipping” as a method but that would apply to ALL products – so how do you override the shipping settings and allow a single product to have free shipping, while keeping all the others on a Flat rate?

WooCommerce: Should I Use PayPal or Stripe @ Checkout?

Yet another million dollar WooCommerce question… not! In fact, the answer is pretty damn easy: you should enable both payment gateways on your WooCommerce checkout (sorry about the spoiler). And here’s the proof.

WooCommerce: What’s the Best Hosting Provider?

As a WooCommerce user, WooCommerce blogger and WooCommerce developer I often hear this question: “What’s the best hosting platform for a WooCommerce website?“.

Well, first and foremost, there is no “best” hosting for WooCommerce (and WordPress in general).

There are so many choices out there that defining the “best” is impossible. Besides, if there were a “best” hosting provider, there would be only one hosting company left in business.

WooCommerce: Check if Product Category is in the Order

We already saw how to check if a product category is in the cart, if a product ID is in the cart, and if a product ID is in the order… now it’s time to complete the series with the latest addition!

For this client, the scope was to do something on the “Thank You” page if a certain product category was purchased. For example, echo a “Thank you for becoming a member!” image in case the category “membership” was in the order.

Here’s the snippet, together with PHP comments so that you can understand how this is done. Enjoy!

WooCommerce: Display $0.00 Amount For Free Shipping Rates

In the past, WooCommerce Cart and Checkout pages used to show “$0.00” beside each free shipping rate. Now, this is gone and WooCommerce only shows the shipping rate name, without the 0 amount.

But given that many freelance clients requested this customization, today we’re bringing this back to life with just a few lines of PHP. Enjoy!

Storefront Theme Extensions – The Complete List

The WooCommerce Storefront theme is quite basic, so sooner or later you’ll need to customize it to your needs. For this reason, I’ve written a thorough list of plugins you can install to immediately get that functionality that you wanted.