WooCommerce: How to Increase Your Conversions With Pre-Sales Activities

Online shoppers are expected to find your store, browse through your products and complete the purchase on their own. Those who seek variety, convenience and flexibility while shopping online, don’t mind the lack of human touch.

However, getting users to actually land on your WooCommerce store, get interested in the products and initiate a purchase can require some pre-sales effort.

Pre-sales process is a combination of activities performed to acquire new customers. It starts early on when you profile the target customers for your WooCommerce store and design your offerings according to their needs. Once they arrive on your website, your intention should be to ensure that they don’t leave without buying or at least engaging with you.

Furthermore, you can prioritize leads, move them through the sales funnel at a faster rate, and improve conversions while creating a positive customer experience.

So, how should you be setting up a robust pre-sales process for your online business?

Well, here is a list of the top ways to implement pre-sales functionality on your WooCommerce store so that you can optimize your conversions.

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WooCommerce Wholesale: All-In-One Plugin Solutions

While WooCommerce is one of the most powerful and flexible ecommerce platforms on the market today, it was built for retail, and therefore it’s missing many important features for business buyers.

If you are setting up a wholesale store with WooCommerce, you will find many of these features fulfilled by small individual plugins. However, that approach comes with large disadvantages: reduced site performance caused by running a large number of plugins, and plugin conflicts that can lead to technical issues and errors.

One solution can be replacing several wholesale plugins with a single all-in-one WooCommerce wholesale suite solution. By doing that, you avoid cluttering the site with a large number of plugins, as well as avoid conflicts and errors, since all features are running under the same extension.

In this article let’s explore some of the best plugin suites on the market for wholesale sites, by looking at features, use cases, pricing and support. 

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WooCommerce Request a Quote: Why Choose “Product Enquiry Pro”?

This is a guest post by Saket Paliwal of Wisdmlabs – if you like the article, make sure to thank him in the comments!

Quality leads are tough to capture in any business. If you think getting traffic is the hardest part, converting it into sales is a whole other challenge. It’s difficult to identify why a lead might not make a purchase – they might not find what they’re looking for, your product might be too expensive or certain items could be out of stock – you’d never know the exact reason until you hear it from the customers themselves.

In a retail store, here’s where a salesperson would come into the picture. If a customer had a question, they’d just walk up to the salesperson and ask their questions.

On a WooCommerce website, however, you have to make use of contact forms or live chat to “talk” to prospective customers like an in-store salesperson would. These pre-sale questions are barriers to sales. You need to make sure every customer query is resolved if you wish to increase the chances of a purchase. Continue reading WooCommerce Request a Quote: Why Choose “Product Enquiry Pro”?

WooCommerce: How to Get Customers to Request a Quote?

Not all WooCommerce websites are born equal. Sometimes a price and an add to cart button are just not enough.

B2B platforms, wholesalers and high-ticket businesses are usually quite flexible with their pricing and might need to give customers the freedom to request a quote.

Correct, WooCommerce can be used as a quoting engine as opposed to a standard ecommerce website (or both can be enabled at the same time if there are two different audiences).

As usual, there are different solutions. In this article, we’ll see how to use a simple code snippet to show a contact form on the single product page, we’ll see which free plugins are available on WordPress.org and – of course – we will also take a look at more advanced, premium extensions.

Either way, the beauty about WooCommerce is that with the click of a button you can customize the way it behaves!

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