Helping WooCommerce Makers Thrive in the Age of AI
Join the network of WooCommerce founders and developers who are winning by putting humans first.
Hi, I’m Rodolfo.
I’ve breathed WooCommerce since 2011. I built Business Bloomer to be the resource I wish I had when I started—a place where code meets community.
When AI changed how people find information, I doubled down on the humans who build every day. Today, I lead a global community of 20,000+ subscribers and 600+ premium members who believe the future of Woo is in the relationships and expertise we share.
Whether you’re here for the resources, the deep-dive WooCommerce conference, or the inner circle of the Business Bloomer Club, I’m glad you joined us.

Join Our Growing Community of 548 Members
We’re a community of like-minded WooCommerce professionals, ranging from absolute beginners to successful service and product providers.
Growing Library of WooCommerce Masterclasses
Access 30+ masterclasses covering every aspect of WooCommerce, from beginner basics to advanced strategies. Watch live or on-demand, learn at your own pace, and revisit them whenever you need a refresher. Grow your skills with expert-led guidance anytime, anywhere. We add 15 new classes per year.
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WooCommerce Plugin Marketing 4 Week Cohort 001
Live Cohort: MEMBERS ONLY Recordings: MEMBERS ONLY This 4-week hands-on cohort is for developers ready to grow their WooCommerce plugin. We’ll not just learn—we’ll get…
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Why You Should Build WooCommerce Products in Public
Building a WooCommerce product or service in private is no longer enough. In today’s AI-driven world, the first people to see your work often determine…
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WooCommerce in 2027: The New Admin Design
Live Class: FREE Recordings: BBCLUB MEMBERS ONLY WooCommerce hasn’t meaningfully refreshed its admin UX in years, while competitors keep raising the bar. In this session,…
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Finding Your Next 10 WooCommerce Clients
Discover how to land your next 10 WooCommerce clients. This session is for freelancers, agencies, consultants, and product owners who want a clear, practical strategy…
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WooCommerce Plugin Marketing 101: Your First 1,000 Users
Most WooCommerce plugins never reach 1,000 active installs—but hitting that milestone is crucial for validating your product before going PRO. In this class, I’ll show…
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WooCommerce Settings API: Build Custom Option Pages
Stop cluttering the WordPress admin menu with separate settings pages! Learn to create professional, native-feeling custom tabs and options right inside the WooCommerce Settings interface.…
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WooCommerce Database Walkthrough: Tables Explained
Tired of relying on guesswork when querying crucial WooCommerce data? This is your essential tour. We will walk you table-by-table through the WooCommerce database schema,…
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From Woo Plugins to Shopify Apps Dev: Is it Worth it?
You’ve mastered WooCommerce plugin development. But is the scalable income of the Shopify App Store worth the pivot? This session provides a clear-eyed look at…
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Avoid Costly Mistakes: Spotting WooCommerce Client Red Flags
Are you tired of projects that go over budget, clients who ghost, or customers who drain support? Bad clients — whether for consulting, development, or…
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Classic vs Block: Add, Remove & Edit WooCommerce Checkout Fields
Let’s dive into the ins and outs of customizing WooCommerce checkout fields, comparing the Classic Checkout with the Checkout Block. You’ll see exactly what’s possible…
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Behind the Scenes: The Making of Checkout Summit 2026
What does it really take to build a WooCommerce site that can handle a major international conference? For Checkout Summit 2026, I started with nothing…
WooCommerce Tips, Snippets & Tutorials
A collection of free tips, snippets and articles to answer your most popular WooCommerce customization and development questions. At least one new article per week. Subscribe to the WooWeekly newsletter for email updates. Premium support included with your membership.
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WooCommerce: Send Email When a Coupon Is Used
Coupons are often more than just discounts. They can represent affiliate partnerships, internal promotions, manual workflows, or campaigns that need tracking beyond basic WooCommerce reports.…
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WooCommerce: Simple Price Including/Excluding Tax Switcher
In WooCommerce, you can choose whether to display product prices including or excluding tax—but this setting is usually fixed site-wide, controlled by the admin. For…
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WooCommerce: Refund Request Button @ My Account
In WooCommerce, giving customers a simple way to request a refund can save you time and improve their experience. While many store owners handle refunds…
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WooCommerce: Show or Hide Bank Accounts Based On Order
When WooCommerce “manual bank transfer” payment gateway is enabled and you add more than one bank account, WooCommerce outputs every bank account everywhere: on the…
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WooCommerce: Save Order Currency Exchange Rate
If you run a WooCommerce store with multiple currencies, you know that exchange rates can fluctuate constantly. By default, WooCommerce only stores the order total…
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WooCommerce: Get Orders Containing a Specific Product
In WooCommerce, finding all orders that include a specific product can be trickier than it sounds—especially with the new High-Performance Order Storage (HPOS) system. Since…
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WooCommerce: Sort Order Items by Name, SKU, Total, Quantity
By default, WooCommerce displays order items in the same order customers added them to the cart. That might work fine in most cases, but for…
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WooCommerce: Add Buy Now Button @ Single Product Page
If you’ve ever shopped on Amazon, you know how convenient it is to go straight from a product page to checkout with a single click.…
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WooCommerce: Automatically Log Out Customers After Checkout
In WooCommerce, there are cases where you might want to log out a user after they complete a purchase. For example, new customers, one-time buyers,…
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WooCommerce: Add Content Below Shop Page Products
By default, the WooCommerce shop page is quite limited when it comes to customization. Unlike standard WordPress pages, the shop page is a special placeholder…
Flagship WooCommerce Online Courses
Whether you’re a beginner or an advanced developer, and whether it’s coding, understanding a specific setting or fixing a common WooCommerce error, we’ve got you covered! Business Bloomer’s flagship, multi-lesson WooCommerce online courses are only available to Business Bloomer members. Certification available!
WooCommerce Development & Setup Tools
WooCommerce visual hook guides, PHP coding shortcuts and additional tutorials to help you customize WooCommerce like a pro! Premium support included with your membership.
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WooCommerce: How to Export/Import Products
Maybe you don’t know that, but WooCommerce has an inbuilt functionality for importing and exporting products from CSV/XML files. Therefore, most of the times, you…
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WooCommerce: How to Fix the “Cart is Empty” Issue
For some reason, sometimes you add products to cart but the cart page stays empty (even if you can clearly see the cart widget has…
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WooCommerce Resource Library
In this blog I’ve put together a series of WooCommerce links, tutorials, videos, blogs and resources so that you can find what you’re looking for. Enjoy!
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WooCommerce: Custom Add to Cart URLs – The Ultimate Guide
In WooCommerce you can add a product to the cart via a custom link. You just need to use the “add-to-cart” URL parameter followed by…
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WooCommerce: How To Change Product Image Sizes
WooCommerce lets you resize the product images on Single Product and Shop pages from Appearance > Customize > WooCommerce > Product Images. Besides, you don’t…
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WooCommerce: 85 Free Plugins for Every Challenge
WooCommerce is one of the most popular WordPress plugin for adding eCommerce or cart functionality to a WordPress website. According to recent research by aheadWorks,…
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WooCommerce: What is it? Is it Free?
WooCommerce is a free software that allows WordPress users to sell products or services directly from their own website. It is one of the best WordPress…
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WooCommerce: 25 Developers You Should Follow
Due to hyper growth & increasing reach of the internet (more precisely 1 million new users each day), more brick and mortar stores are now…
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WooCommerce: Get Product Data (ID, SKU, $) From $product Object
I’ve been wanting to publish this guide for a long while. As a WooCommerce development freelancer, every day I repeat many operations that make me…
The Power of Our WooCommerce Private Community

Hang out with WooCommerce freelancers, plugin developers, store managers, agencies, successful business owners – and get all the WooCommerce support you need.
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