Sales agents and representatives are an integral part of many businesses’ operational models. However, there’s little to no support in WooCommerce by default for agents, as the platform is built and optimized for typical retail shops.
Managing customers and customer relationships is critical for any business, but even more so for businesses with a large customer base, high transaction values, B2B, wholesale, or affiliate models. Agents are the link between the business and the customer, and may be doing everything from providing sales counsel, to taking and placing orders, or even directly managing and handling individual customer orders.
Each shop might work differently, but what they have in common is that they need an ecommerce solution capable of giving agents a platform with powerful, but limited control over customers and orders.
In this article, we’ll take a look at how a WooCommerce business can add and manage sales agents, as well as useful tricks, tips, and plugins that can help.
Continue reading WooCommerce: How To Manage Sales Reps / Agents
While WooCommerce is one of the most powerful and flexible ecommerce platforms on the market today, it was built for retail, and therefore it’s missing many important features for business buyers.
If you are setting up a wholesale store with WooCommerce, you will find many of these features fulfilled by small individual plugins. However, that approach comes with large disadvantages: reduced site performance caused by running a large number of plugins, and plugin conflicts that can lead to technical issues and errors.
One solution can be replacing several wholesale plugins with a single all-in-one WooCommerce wholesale suite solution. By doing that, you avoid cluttering the site with a large number of plugins, as well as avoid conflicts and errors, since all features are running under the same extension.
In this article let’s explore some of the best plugin suites on the market for wholesale sites, by looking at features, use cases, pricing and support.
Continue reading WooCommerce Wholesale: All-In-One Plugin Solutions
If you’re setting up a wholesale store for your business or for your clients, WooCommerce is a great choice! It’s free, open-source, powerful, and growing in popularity.
However, many important wholesale functions are missing, and that’s particularly important when it comes to wholesale pricing. Let’s explore how we can set up complex pricing in WooCommerce, and in detail:
- Setting up different prices for different users
- Tiered pricing and pricing table
- Bulk pricing and discounts
- Discounts by quantity or order value
Each functionality can be added via a free or premium plugin or, if you’re familiar with PHP, even by code. Either way, this article will feature one of the many options available.
Continue reading WooCommerce Wholesale Prices: Plugins, Setup, Tips and Snippets
Conversion rate is one of the most important metrics to look out for when running an online store.
Once you have your store all set up and start attracting traffic to your site through SEO and paid advertising, it’s now time to look at how many of your store’s visitors are converting.
Let’s step back for a moment and take a look at what a conversion is, anyway? Conversion happens when a prospect does what you want them to do.
If the purpose of a page is to get the email address of the visitor, you’ll have a successful conversion when a visitor lands on your page and drops their email address.
In terms of eCommerce, conversions usually refer to the event when a visitor buys your products and completes the checkout process. Or simply put, it means a big, fat sale.
If you thought attracting people to your site was enough to persuade them to buy your products, well, you’re seriously mistaken. It turns out that the average conversion rate in eCommerce is only 1-2%. So, even if you’re doing everything right, you’ll be closing the deal only 2% of the time.
That means every little bit matters.
In this difficult territory of getting people to convert, comes a list of growth-hacking and optimization plugins for WooCommerce that will put your store’s conversions on fire.
Continue reading WooCommerce: 5 Plugins That Will Increase Your Conversions
The ecommerce sector is seeing incredible growth, year after year, with no foreseeable end in sight. The same is true for B2B ecommerce, yet there aren’t many good platform choices available for small-to-medium businesses that want to sell wholesale. There are several SaaS solutions on the market, but these are costly, closed-source, and mostly oriented towards larger businesses.
If you are a business owner or developer, WooCommerce is a solution that’s free, versatile and powerful.
Continue reading WooCommerce B2B: How to Set Up a Wholesale Store
The default WooCommerce shop page layout makes it difficult for wholesale buyers to purchase in bulk.
This is because wholesale stores have different requirements as compared to retail stores. For instance, wholesale products are best displayed in a one-page order form for quick wholesale ordering as opposed to a more visual, image-rich layout.
In this post, we’ll run the rule over some of the best tools available for building a great WooCommerce wholesale store.
Along the way, we’ll share some tips on how each WooCommerce wholesale plugin can help you achieve a specific goal and deliver a better user experience.
Continue reading WooCommerce: How to Build a Successful Wholesale Store
This is a guest post by Matthew Abdalah of Rumbleship – if you like the article, make sure to thank him in the comments!
Customers live in a world of digital distractions and the last place you want your customers to be distracted is during checkout.
Consumer ecommerce (B2C, business-to-consumer) has taught the B2B (business-to-business) world a lot about what a distraction-free, conversion-friendly checkout looks like: we should reference these lessons for best practices.
Due to its ubiquity, your wholesale buyers are conditioned to expect a comparable level of service to what they experience on B2C websites such as Amazon and eBay.
Tactics like 30-day terms, free shipping and bulk discounts are some of the techniques referenced in this article but we’ve compiled a few extra ones.
Here are 5 creative ways to reduce wholesale WooCommerce shopping cart abandonment, increase your sales conversion rate and grow your profits. Continue reading WooCommerce: 5 Ways To Increase B2B Conversions