WooCommerce: Check If Product Is A Subscription

We’ve already found out how to check if a WooCommerce product is simple, variable, grouped… Today we add more conditional tags as we study which WooCommerce “product types” are included within the official WooCommerce Subscriptions extension.

There are two new product types in such case: “Simple Subscription” and “Variable Subscription”, with the difference being you can offer multiple billing periods within the same product page (choice between daily, monthly and yearly for example) with the latter.

So, how do we know if a given product ID is a subscription, and also whether it’s a simple or variable one? Here’s the quick solution – enjoy!

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WooCommerce: 6 Membership Plugins To Choose From

A bird in the hand is worth two in the bush” applies well to business. While customer acquisition is important, what’s even better is to drive repeat sales and increase your business by retaining your existing customers. 

An excellent way to do this is by offering memberships on your online store. By making customers a part of an exclusive club or giving them privileged access to content and offers, you can make them feel valued and enhance their loyalty towards your brand. 

Take it from the 76% of businesses that claim a subscription-based model helps them retain customers and create long-term relationships with them. 

And this is not it – by limiting access to premium content, you can also compel non-members to convert and purchase from you. 

Now, the thought of creating and managing memberships on your online store can seem scary, but WooCommerce membership plugins can make the job simple for you. With their ease of use, features, integrations, pricing, and support, these plugins are some of the most sought-after when it comes to memberships. 

This article will explore 6 WooCommerce plugins you can use to start a membership program in your store from scratch. But first, let’s take a look at the benefits of a membership website. 

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WooCommerce: 5 Plugins That Will Increase Your Conversions

Conversion rate is one of the most important metrics to look out for when running an online store. 

Once you have your store all set up and start attracting traffic to your site through SEO and paid advertising, it’s now time to look at how many of your store’s visitors are converting. 

Let’s step back for a moment and take a look at what a conversion is, anyway? Conversion happens when a prospect does what you want them to do. 

If the purpose of a page is to get the email address of the visitor, you’ll have a successful conversion when a visitor lands on your page and drops their email address. 

In terms of eCommerce, conversions usually refer to the event when a visitor buys your products and completes the checkout process. Or simply put, it means a big, fat sale.

If you thought attracting people to your site was enough to persuade them to buy your products, well, you’re seriously mistaken. It turns out that the average conversion rate in eCommerce is only 1-2%. So, even if you’re doing everything right, you’ll be closing the deal only 2% of the time. 

That means every little bit matters. 

In this difficult territory of getting people to convert, comes a list of growth-hacking and optimization plugins for WooCommerce that will put your store’s conversions on fire. 

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WooCommerce: Allow to “Pay for Order” Without Login

Some plugins such as “deposit” and “subscription” payments send customers to the “Pay for Order” page in order to complete a pending WooCommerce order. In certain cases, also, customer is forced to log in and this really affect sales conversion rate – instead of the checkout form customers see this notice: “Please log in to your account below to continue to the payment form“.

Here’s a quick snippet to make sure customers do not have to log in when on the “Pay for Order” page, so that they can immediately go ahead with the payment. The WooCommerce function in question is wc_customer_has_capability, and thankfully we can override this with the user_has_cap filter. Enjoy!

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WooCommerce: Which Subscriptions Plugin Should You Buy?

Setting up a recurring revenue stream is one of the hottest ecommerce money-making strategies. And there is no doubt that, no matter whether you sell cakes, audio books, services, rentals, there is always room for a “subscription” product.

Think about selling a product once, and then seeing automatic renewal orders come through. And where the customers’ credit card is automatically charged. Yes, this can be done with a “WooCommerce Subscriptions” plugin.

Though, it comes at a cost (besides, it’s a subscription you have to purchase from a WooCommerce plugin developer to guarantee on-going bug fixing, support and maintenance!), with the reason being you can’t really code such a delicate functionality on your own (with a snippet for example). Subscription plugins are about money, revenue, automatic charge operations, tokens, error handling, retrials and other complex things – at this stage you have no other choice than purchasing an out-of-the-box solution: a reliable WooCommerce Subscriptions plugin.

The hard part here is deciding which subscription plugin is the best fit for you as a user and for your WooCommerce store. You also need to consider things such as integration, compatibility, UX, payment gateways, support (my favorite), code quality, functionality roadmap, maintenance, long-term reliability and – also – price.

This ultimate review guide goes through my top 3 choices. From $49 to $199, you have a full range of products, and each one offers the same exact thing: recurring payments.

So, what’s the difference? Which one should you pick?

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