WooCommerce: Redirect Specific Product Search To Custom URL

Go to a WooCommerce website. Search for a product. Get to the search results page, which displays from 0 to N products based on the search term, sorted by relevancy. Easy.

Now, let’s imagine you have a custom landing page for “Tables”, and you want people searching for “tables” to go to that page instead of the default search result page. Quite easy as well – thanks to a neat PHP snippet we will feature today.

Enjoy!

PHP Snippet: Redirect Specific Search Term Result to a Custom URL @ WooCommerce Frontend

/**
 * @snippet       Redirect WooCommerce Search Result Page
 * @how-to        Get CustomizeWoo.com FREE
 * @author        Rodolfo Melogli
 * @compatible    WooCommerce 7
 * @community     https://businessbloomer.com/club/
 */
 
add_action( 'template_redirect', 'bbloomer_redirect_search_results' );

function bbloomer_redirect_search_results() {
    if ( isset( $_GET['s'] ) && strcasecmp( $_GET['s'], 'tables' ) == 0 ) {
        wp_redirect( 'https://example.com' );
        exit();
    }
}

Where to add custom code?

You should place custom PHP in functions.php and custom CSS in style.css of your child theme: where to place WooCommerce customization?

This code still works, unless you report otherwise. To exclude conflicts, temporarily switch to the Storefront theme, disable all plugins except WooCommerce, and test the snippet again: WooCommerce troubleshooting 101

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Rodolfo Melogli

Business Bloomer Founder

Author, WooCommerce expert and WordCamp speaker, Rodolfo has worked as an independent WooCommerce freelancer since 2011. His goal is to help entrepreneurs and developers overcome their WooCommerce nightmares. Rodolfo loves travelling, chasing tennis & soccer balls and, of course, wood fired oven pizza. Follow @rmelogli