Discount Archives - Business Bloomer

WooCommerce: Subscription-Based Discounts with Free Gift on First Order

In a recent Business Bloomer Club Slack thread, a user sought advice on a unique discounting requirement for their WooCommerce store. The goal was to offer a free product (a specific SKU) with the first order when a customer subscribes to one of several products on a monthly basis. This one-time free item wouldn’t renew with subsequent monthly shipments, making it a special “thank you” perk for new subscribers.

While various plugins can handle standard discounting and free gifts, configuring a system to check if a subscription product is in the cart, then automatically adding a free item for the first purchase only, poses a specific challenge. Here’s a breakdown of the approach to achieving this.

Key Insights from WooCommerce’s Black Friday/Cyber Monday Survey

In a recent Business Bloomer Club discussion, members examined WooCommerce’s shared findings from its Black Friday/Cyber Monday (BFCM) survey.

As one of the biggest eCommerce events worldwide, BFCM presents immense opportunities and challenges for online stores, particularly for WooCommerce users.

Analyzing WooCommerce’s survey data can offer insights into what strategies have been most effective for other merchants, potentially revealing trends and techniques to apply for future sales events.

WooCommerce: Preparing Your Site for Black Friday / Cyber Monday

Black Friday and Cyber Monday (BFCM) are just around the corner. Is your WooCommerce site prepared? I hope so!

While time is running out, there are a number of things you can do to get ready. In this post, we’ll cover eight of the most important ones.

The potential of a Black Friday / Cyber Monday deal shouldn’t be underestimated. Indeed, many eCommerce sites report that a significant percentage of their annual revenue comes from sales during this brief period of time.

Additionally, it’s important to remember that nearly all businesses run a BFCM sale, which means that anyone who doesn’t have an offer is missing out.

Before we jump into the eight important things you can do, a final note: failing to prepare may cost you a serious amount of missed revenue. Amazon, for example, stands to lose $13.22 million per hour of downtime! While that’s an extreme example, it is a reminder that downtime should be avoided as much as possible during once-a-year sales events.

WooCommerce: Apply Discount to Cheapest Cart Item

If you run WooCommerce store promotions, this little snippet will help you with that. For example, how to run a “Buy 2 products, get one half off” or a “Buy 3 products, get the cheapest one for free” campaign?

The trick behind this workaround is to find the cheapest item by looping through the cart, and then to set its price so that it’s lower than the regular price. Enjoy!

WooCommerce Dynamic Pricing: BOGO, Buy X Get Y & Conditional Discounts

Offering promotions is a great way to attract customers and increase sales in your online store. Some promotion strategies that have proven effective are the Buy One Get One Free (BOGO), Buy X Get Y, and WooCommerce dynamic pricing.

Taking this into account, you may want to offer reduced prices to your users in these various circumstances:

Run a flash sale for a limited time.
Encourage your customers to buy specific products in a clearance sale.
Offer product bundles to big spenders.
Add free shipping when someone makes a bulk purchase.
Automatically add gift items as part of your store’s loyalty program.

Without dedicated plugins, these strategies might be utterly difficult to conduct. To save yourself from the coding hassle, you should pick a WooCommerce dynamic pricing plugin to quickly get it up and running.

In this blog post, we will discuss how to create a BOGO promotion, Buy X Get Y, and dynamic pricing rules in WooCommerce based on user conditions. And it requires no coding knowledge. Let’s dive in.

WooCommerce: How to Automate Upsells and Discounts?

We all want to grow our WooCommerce store sales but creating offers for thousands of products is a nightmare.

What if I said you can grow sales on autopilot and without pouring sweat and money into your business?

This post covers how you can set up automated WooCommerce upsells, discounts, order bumps and other offers – so that you can focus on other aspects of your business while your website does its magic.

Select from ready-made offers, run them on your sites, count your sales, relax.

Without further delays, let’s get started.

WooCommerce: Set Product Discount Percentage @ Product Admin

Let’s say you want to apply a 10% discount on a WooCommerce product. Its original price is $79.56. You go to the “Edit Product” page, go to the “Sale Price” input field, and enter ( $79.56 – 10% ) = $71.63. This is great as you can set the sale price, but this forces you to do some math and waste time.

What if there were a custom select dropdown, where you could directly define a fixed discount e.g. 10% or 25%, without having to calculate the final price?

Well, in today’s tutorial, we’ll see how we can display a dropdown in the Product Edit page, and at the same time how to edit the frontend price once a discount value is selected, so that you don’t need to worry about that manual sale price calculation. Enjoy!

WooCommerce: Purchasing Power Parity (PPP) Discounts

Spoiler: the Business Bloomer Club (private Woo community, Woo online courses, Woo masterclasses, Woo resources) is now affordable for everyone.

In my opinion, it’s unfortunate that digital products (especially WordPress-related ones) get no price adjustment for less privileged countries.

Content should be accessible to ALL users around the world, no matter their income level. I receive dozens of emails per month from amazing people who can’t really afford a USD 397 membership because they make that amount of money in 4 months.

So, let’s change this.

Here comes Purchasing Power Parity (PPP) to the rescue.

WooCommerce: Enable Advanced Coupon Features

While as a WooCommerce store owner, you keep looking for ways to increase your store’s sales and revenue – the same way, your customers also consistently look for opportunities to save money when purchasing online.

And in this situation, offering coupons and discounts acts as a win-win for your business and customers.

Statistics suggest that 51% of U.S. buyers search for coupons online before making an online purchase, and over 80% of millennials use coupon codes when shopping online.

Every online shopper loves a good deal. You can tap into this consumer behavior to attract buyers and increase sales through coupons on your WooCommerce store.

So, in this article, we see the top WooCommerce coupon plugins you can use. But first, let’s learn more about the benefits of offering coupons to your customers.

WooCommerce: How to Offer Advanced Discounts

Offering discounts is a powerful, time-tested strategy to entice customers and boost sales.

That’s because customers always appreciate a good deal – and helping them save money on products/services they’re interested in is a sure-fire technique to attract them. In fact, nearly 90% of shoppers used a coupon code last year, which shows how much customers value discounts.

Discounts can also help you bring more traffic to your website, encourage shoppers to buy more, and thus, increase sales and revenue. So, they’re a win for both sides.

The good news is WooCommerce offers a solid coupon functionality by default to help you create discounts on your store.

While it’s great to get started, WooCommerce Discount plugins can come in handy for more advanced features like bulk-generating coupons, restricting discounts to specific users, or creating deals like Buy One Get One (BOGO).

This article will explore some plugins that can help you implement a discount strategy on your store in just a few clicks and “woo” your customers.

Let’s dive in!

WooCommerce: Slashed Cart Subtotal if Coupon @ Cart

This is a nice snippet to let users know what the original cart amount was by slashing the cart subtotal and showing the cart subtotal after discounts on the same line (Cart totals > subtotal).

You can then hide the coupon code line if you wish!

WooCommerce: Display % Discount @ Shop Page

Default WooCommerce shows a “Sale” badge if the item is on sale – but what about showing the exact sale percentage instead?

I implemented this for one of my freelance clients so here you go with the easy-peasy solution. Enjoy!

WooCommerce: Display Total Discount / Savings @ Cart & Checkout

If you love Ecommerce as much as I do, and are passionate about Sales Conversion Rate and reducing Shopping Cart Abandonment, today’s snippet will come in handy.

Besides, this is officially the first guest blog on Business Bloomer (have ideas? Send me your proposal here)… so let me officially introduce you to today’s author: Jamie Gill, a WordPress & WooCommerce enthusiast from Bradford, UK.

Jamie managed to code a handy snippet to display inside Cart and Checkout totals the total amount of money a customer saved (sale prices plus coupon discounts). Over the years this snippet went through several revisions, but it’s still working smoothly – enjoy!