Black Friday and Cyber Monday (BFCM) are just around the corner. Is your WooCommerce site prepared? I hope so!
While time is running out, there are a number of things you can do to get ready. In this post, we’ll cover eight of the most important ones.
The potential of a Black Friday / Cyber Monday deal shouldn’t be underestimated. Indeed, many eCommerce sites report that a significant percentage of their annual revenue comes from sales during this brief period of time.
Additionally, it’s important to remember that nearly all businesses run a BFCM sale, which means that anyone who doesn’t have an offer is missing out.
Before we jump into the eight important things you can do, a final note: failing to prepare may cost you a serious amount of missed revenue. Amazon, for example, stands to lose $13.22 million per hour of downtime! While that’s an extreme example, it is a reminder that downtime should be avoided as much as possible during once-a-year sales events.
Continue reading WooCommerce: Preparing Your Site for Black Friday / Cyber Monday
If you run WooCommerce store promotions, this little snippet will help you with that. For example, how to run a “Buy 2 products, get one half off” or a “Buy 3 products, get the cheapest one for free” campaign?
The trick behind this workaround is to find the cheapest item by looping through the cart, and then to set its price so that it’s lower than the regular price. Enjoy!
Continue reading WooCommerce: Apply Discount to Cheapest Cart Item
I’m Italian and I love exclamation marks! I also love WooCommerce customization, as you may know. This time I want to show you how I programmatically define the price of my WooCommerce Mini-Plugin All-Access-Bundle product… based on other products.
The backstory: as of today, I sell 18 WooCommerce plugins, and soon I should reach the 400 mark if all goes well. So, I came up with the idea of creating a bundle, and let customers gain access to all of them within a single, discounted purchase.
Yes, I could have purchased a Product Bundle plugin… but I wanted to see if I could create a bundle out of a Simple product.
The only requirements were: set the regular price based on the total price of the plugins, set its sale price based on a percentage discount, automate this so I don’t need to manually update the bundle price every time I add a new product, and add all plugin products to the order upon bundle purchase (we will see this in another snippet). Enjoy!
Continue reading WooCommerce: Set Product Price Based On Other Products!
WooCommerce allows you to “schedule” the product sale price – you can define a start date and an end date, so that you can run your promotion automatically.
However, for some reason, this information is only visible to the admin. It would be awesome to show the “sale price end date” to customers as well, don’t you think? So, let’s do it!
Continue reading WooCommerce: Display Sale Price End Date @ Shop & Single Product Page
On a default theme, such as Storefront, the single product page template is laid out so that the SALE badge comes first, on its own line, then comes the product title, the product price on its own line, the short description, the product’s stock availability and the add to cart button.
As you can see from the screenshot below, there is lots of white space on the right hand side, so for my new business line (WooCommerce Mini-Plugins, you somewhat guessed it, right?) I wanted to improve the single product page layout and move the SALE badge right beside the price, so that I could achieve two objectives: save some space, and also focus the customer attention on the product price as opposed on to the badge.
So, let’s see how I did it. Enjoy!
Continue reading WooCommerce: Move Sale Badge Beside Price @ Single Product Page
Let’s say you want to apply a 10% discount on a WooCommerce product. Its original price is $79.56. You go to the “Edit Product” page, go to the “Sale Price” input field, and enter ( $79.56 – 10% ) = $71.63. This is great as you can set the sale price, but this forces you to do some math and waste time.
What if there were a custom select dropdown, where you could directly define a fixed discount e.g. 10% or 25%, without having to calculate the final price?
Well, in today’s tutorial, we’ll see how we can display a dropdown in the Product Edit page, and at the same time how to edit the frontend price once a discount value is selected, so that you don’t need to worry about that manual sale price calculation. Enjoy!
Continue reading WooCommerce: Set Product Discount Percentage @ Product Admin
You can use a shortcode or block in order to display the WooCommerce products on sale. However, what if you wanted a proper “product category” called “Sale” – and where you didn’t need to manually assign this category to each product?
Basically, how do we display all the discounted products in a custom category called “Sale”, without doing any manual work?
Here’s a super quick tutorial. Enjoy!
Continue reading WooCommerce: “Sale” Category (Automatic)
There are times when the edit product page settings are not enough. Yes, you usually set regular and sale price via the price fields under “Product Data”; however sometimes you may have to override those prices via code, because you’re running a special promotion, you don’t want to manually change thousands of prices or maybe you need to show different values to logged in customers only.
Either way, “setting” the product price programmatically consists of two distinct operations. First, you need to change the “display” of the product price on single and loop pages; second, you actually need to set a “cart item” price, because the previous code does not really alter price values.
As usual, easier coded than said, so let’s see how it’s done. Enjoy!
Continue reading WooCommerce: Set / Override Product Price Programmatically
B2C WooCommerce stores can also have a B2B section. Wholesalers can offer different prices based on different criteria. Subscription stores can offer lower prices to current members.
Either way, setting different WooCommerce prices for different users (“based on user role”) is not that difficult. All you need is a plugin (or a stack of plugins, depending on your custom requirements), and you can immediately show different prices if the logged in user has a specific role or “capability”, as well as targeting active memberships, active subscriptions or other criteria.
If you want to learn more about user roles and capabilities, I suggest to take a look at the WordPress documentation: https://codex.wordpress.org/Roles_and_Capabilities – you’ll know WordPress has 6 default roles (administrator, editor, etc.) and that WooCommerce adds another one (customer). Other plugins can set additional roles – for example https://wordpress.org/plugins/members/ by Justin Tadlock, a very popular WordPress developer.
So, while “targeting” user roles is quite easy, the only difficult part is to choose the right “user role based pricing” product. As usual, when picking a plugin, you always need to consider its functionalities as well as the quality of its support team, long-term reliability, code cleanliness, frequent updates and total number of sales.
Today, we’ll take a look at the plugins I recommend, together with their pros and cons. If you use different stacks or custom functionalities, feel free to interact via the comments.
Continue reading WooCommerce: How to Set Different Prices Based on User Role?
Many retailers use this price tag strategy quite successfully. And displaying the amount of savings can increase your ecommerce store conversion rate as well 🙂
So, turning simple product default pricing from “
$30 $20″ to “Was $30 – Now $20 – Save $10” is quite easy. With a little CSS you can also style the display and customize it according to your brand guidelines! Continue reading WooCommerce: Display Prices as “Was $$$ – Now $$$ – Save $$$”
I’m pretty sure that during one of those Black Friday sales all you wanted to do was to apply a bulk discount to your WooCommerce products without having to generate a coupon code.
Let’s not forget that despite coupons are trackable and you can assess your marketing efforts with their usage statistics, requiring the user to take one additional step at checkout (entering the correct coupon code) reduces your sales conversion rate (the same applies with useless checkout fields by the way – less work to do, higher conversion rate).
In today’s post, we’ll see what are the 3 options I recommend in order to apply bulk store discounts. It pretty much depends on your product types (simple vs variable for example) and whether you want to do this via the settings or with a little bit of PHP.
Continue reading WooCommerce: How to Edit Product Prices in Bulk?
Default WooCommerce shows a “Sale” badge if the item is on sale – but what about showing the exact sale percentage instead?
I implemented this for one of my freelance clients so here you go with the easy-peasy solution. Enjoy!
Continue reading WooCommerce: Display % Discount @ Shop Page
If you love Ecommerce as much as I do, and are passionate about Sales Conversion Rate and reducing Shopping Cart Abandonment, today’s snippet will come in handy.
Besides, this is officially the first guest blog on Business Bloomer (have ideas? Send me your proposal here)… so let me officially introduce you to today’s author: Jamie Gill, a WordPress & WooCommerce enthusiast from Bradford, UK.
Jamie managed to code a handy snippet to display inside Cart and Checkout totals the total amount of money a customer saved (sale prices plus coupon discounts). Over the years this snippet went through several revisions, but it’s still working smoothly – enjoy!
Continue reading WooCommerce: Display Total Discount / Savings @ Cart & Checkout