WooCommerce: Single Product Page Redirect for Logged In Customers

If you sell one-off products like online courses, lifetime memberships or unique pieces that can only be purchased once by a given customer, maybe you’d better redirecting the logged in customer who has purchased that product to a custom URL, such as the shop page, the “my courses” page for online courses or another customer-specific section.

With this easy snippet you’ll learn how to see if a user is logged in and has purchased a given product ID and then how to do a safe PHP redirect. Enjoy!

Redirect logged in customers who purchased a specific product away from the Single Product Page

PHP Snippet: Redirect Customers Who Purchased Away From the Single Product Page

 * @snippet       Redirect Customers to Custom URL - WooCommerce
 * @how-to        Get CustomizeWoo.com FREE
 * @author        Rodolfo Melogli
 * @compatible    WooCommerce 4.6
 * @community     https://businessbloomer.com/club/

add_action( 'template_redirect', 'bbloomer_single_product_redirect_logged_in_purchased' );

function bbloomer_single_product_redirect_logged_in_purchased() { 
    if ( ! is_product() && ! is_user_logged_in() ) return;  
    $current_user = wp_get_current_user();
    $product_id = get_queried_object_id();
    if ( wc_customer_bought_product( $current_user->user_email, $current_user->ID, $product_id ) ) {
        wp_safe_redirect( '/custom-url' );

Where to add custom code?

You should place custom PHP in functions.php and custom CSS in style.css of your child theme: where to place WooCommerce customization?

This code still works, unless you report otherwise. To exclude conflicts, temporarily switch to the Storefront theme, disable all plugins except WooCommerce, and test the snippet again: WooCommerce troubleshooting 101

Related content

  • WooCommerce: Custom Add to Cart URLs – The Ultimate Guide
    In WooCommerce you can add a product to the cart via a custom link. You just need to use the “add-to-cart” URL parameter followed by the product ID. This tutorial will show you how to create custom URLs to add simple, variable and grouped products to the cart – as well as defining the add […]
  • WooCommerce Visual Hook Guide: Single Product Page
    Here’s a visual hook guide for the WooCommerce Single Product Page. This is part of my “Visual Hook Guide Series“, through which you can find WooCommerce hooks quickly and easily by seeing their actual locations (and you can copy/paste). If you like this guide and it’s helpful to you, let me know in the comments! […]
  • WooCommerce: Disable Variable Product Price Range $$$-$$$
    You may want to disable the WooCommerce variable product price range which usually looks like $100-$999 when variations have different prices (min $100 and max $999 in this case). With this snippet you will be able to hide the highest price, and add a “From: ” prefix in front of the minimum price. At the […]
  • WooCommerce: Hide Price & Add to Cart for Logged Out Users
    You may want to force users to login in order to see prices and add products to cart. That means you must hide add to cart buttons and prices on the Shop and Single Product pages when a user is logged out. All you need is pasting the following code in your functions.php (please note: […]
  • WooCommerce: Add Custom Field to Product Variations
    Adding and displaying custom fields on WooCommerce products is quite simple. For example, you can add a “RRP/MSRP” field to a product, or maybe use ACF and display its value on the single product page. Easy, yes. Unfortunately, the above only applies to “simple” products without variations (or the parent product if it’s a variable […]

Rodolfo Melogli

Business Bloomer Founder

Author, WooCommerce expert and WordCamp speaker, Rodolfo has worked as an independent WooCommerce freelancer since 2011. His goal is to help entrepreneurs and developers overcome their WooCommerce nightmares. Rodolfo loves travelling, chasing tennis & soccer balls and, of course, wood fired oven pizza. Follow @rmelogli

6 thoughts on “WooCommerce: Single Product Page Redirect for Logged In Customers

  1. Hello, Iโ€™m looking everywhere for a plugin or snippet code that can restrict access to non-registered users (or new visitors) for a single product (not the whole shop) and invite he/her/or them to Log-In (or create and account) to see the product !

    It would be great if I can just add a simple line to the code every time I need to restrict a new product !.. instead to create a new snippet code every for each product every time..

    Do you have an article or snippet code that explain how to do that? Because I tried to insert several snippet codes to my theme and nothing works.. and only very expensive plugins have this unique and specific feature!..

    I would really appreciate your help!
    Thanks for your time!

    1. Hi Rony, thanks so much for your comment! Yes, this is definitely possible, but I’m afraid it’s custom work. If you’d like to get a quote, feel free to contact me here. Thanks a lot for your understanding!

  2. Hi dear, I am building an eCommerce site with word press, and i thought of splitting my website. Now, I am wondering if it is possible to change the URL of the product page to point to another website.
    Thank you

    1. Hi dear, that’s not a good idea

  3. Hi there, thanks for this!

    Maybe I’m missing the article you wrote on this (I’ve tried searching but can’t find anything) but I am making a website for a non-profit who sell individual items but also a pack of all the items combined. But if a customer orders the pack, they shouldn’t be able to order individual ones and if they have any in the cart, those are removed and just the full pack remains in the cart. It probably doesn’t have that I have cognitive impairment and at the moment I can’t for the life of me think what this sort of conditional add to cart functionality would be called. Which, needless to say, makes searching for the solution difficult.

    At any rate, I thought I remembered that there was a solution to this here but (as above) can’t find. I would be ever so grateful if you could point me in the right direction! ๐Ÿ™‚

    1. Hello Rose, thanks for your comment ๐Ÿ™‚ I only have https://businessbloomer.com/woocommerce-allow-1-product-cart/, but you can easily adapt it to look for a product ID before emptying the Cart. Hope this helps

Questions? Feedback? Customization? Leave your comment now!

If you are writing code, please wrap it like so: [php]code_here[/php]. Failure to complying with this, as well as going off topic or not using the English language will result in comment disapproval. You should expect a reply in about 2 weeks - this is a popular blog but I need to get paid work done first. Please consider joining the Business Bloomer Club to get quick WooCommerce support. Thank you!

Your email address will not be published. Required fields are marked *